mad libs as a sign of the end

in this era of ever-increasing commercials and product placement, it's difficult for ads to stand out.

so icons like the 'time to make the donuts' guy and the long-running mastercard priceless campaign deserve alotta credit.

however seth stevenson, in the latest slate 'ad report card' entry, wonders whether the latest 'blank...priceless' schtick means its near the end for the venerable campaign.

Grade: B+. A fun contest, but this really does signal the end of the Priceless campaign's natural life span. There's nothing left to do. It was great while it lasted, but I hope they'll move on before the conceit gets horribly stale.

stevenson even relates his own not-so-nice entry in the contest