Tuesday, June 20, 2006

katie couric as the new kathie lee

what if (america's favorite child murderer advocate) left and not much happened?
nbc's today show maintained (if not expanded) its ratings lead despite couric's departure (found via tv newser)

futher, advertisers apparently like the post-couric show ~7% more according to upfront markets.

fearful prediction: while dumping [update: an increasingly bitter] dan rather was long overdue, the decision to go with couric as news anchor will backfire for cbs

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